Organ Donor Radio Script Concept
Abstract:
Organ donation is an amazing medical procedure. 90% of people are in favor of it, but only about 45% of eligible people are registered. Run a radio commercial to encourage people to register to become organ donors to raise that number from 45% closer to 100%. For this radio commercial, we want to focus on the idea that one donor can save the lives of up to eight people. A single donor can pass on lungs, kidneys, heart, pancreas, liver, tissues and other parts. Key message to communicate is go to donors1.org and register to become an organ donor.
